{"id":1032,"date":"2019-05-13T14:31:00","date_gmt":"2019-05-13T14:31:00","guid":{"rendered":"https:\/\/www.oceanaminerals.com\/daniel-dallasta-frasson-fala-dos-desafios-do-agronegocio-no-brasil"},"modified":"2019-05-13T14:31:00","modified_gmt":"2019-05-13T14:31:00","slug":"daniel-dallasta-frasson-fala-dos-desafios-do-agronegocio-no-brasil","status":"publish","type":"post","link":"https:\/\/oceanaminerals.com\/en\/blog\/daniel-dallasta-frasson-fala-dos-desafios-do-agronegocio-no-brasil\/","title":{"rendered":"Daniel Dall\u2019Asta Frasson, fala dos desafios do Agroneg\u00f3cio no Brasil"},"content":{"rendered":"<section>\n<h2>Daniel Dall&rsquo;Asta Frasson, fala dos desafios de uma Multinacional Brasileira no Agroneg&oacute;cio Mundial.<\/h2>\n<p>Empreender no Brasil n&atilde;o &eacute; tarefa f&aacute;cil. Uma estrutura tribut&aacute;ria confusa, regulamenta&ccedil;&otilde;es complexas, burocracia e instabilidade pol&iacute;tica s&atilde;o apenas algumas das vari&aacute;veis a serem consideradas para quem deseja come&ccedil;ar uma empresa.<\/p>\n<p>E o desafio fica ainda maior quando essa companhia j&aacute; nasce com pretens&otilde;es de revolucionar o agroneg&oacute;cio mundial. Entram em cena novas dificuldades, como alterar o status <b> <em>quo<\/em><br \/>\n<\/b><br \/>\ne provar o valor da inova&ccedil;&atilde;o aos mais diferentes grupos e localidades, e mais: log&iacute;stica, infraestrutura, flutua&ccedil;&otilde;es cambiais, barreiras culturais e necessidade de adapta&ccedil;&atilde;o para atuar em diferentes pa&iacute;ses.<\/p>\n<p>O agroneg&oacute;cio faz parte do DNA do Brasil. Al&eacute;m de ser o motor da economia do pa&iacute;s, &eacute; tamb&eacute;m um ber&ccedil;o de inova&ccedil;&atilde;o e descobertas. Aliado a isso, os consumidores, cada vez mais, exigem produtos de qualidade, seguros e sustent&aacute;veis.<\/p>\n<p>Empresas e produtores de todo o mundo j&aacute; perceberam essa realidade e est&atilde;o buscando atender a essa demanda com o uso de novas t&eacute;cnicas que buscam minimizar ao m&aacute;ximo a aplica&ccedil;&atilde;o de produtos qu&iacute;micos.<\/p>\n<p>Ao mesmo tempo, esses mesmos elos da cadeia buscam novas tecnologias que lhes garantam maior produtividade com menor custo e maior qualidade e que ajudem a reduzir a depend&ecirc;ncia dos fertilizantes importados, que hoje ainda representam 80% do mercado no Brasil.<\/p>\n<p>Aliar todas essas vari&aacute;veis &eacute;, com certeza, o maior desafio, mas tamb&eacute;m uma grande oportunidade para empresas como a Oceana, que desenvolve fertilizantes e suplementos para nutri&ccedil;&atilde;o animal e vegetal, uso humano e tratamento de &aacute;gua, totalmente naturais e sustent&aacute;veis &agrave; base da alga marinha Lithothamnium.<\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>O post Daniel Dall\u2019Asta Frasson, fala dos desafios do Agroneg\u00f3cio no Brasil apareceu primeiro em Oceana Minerals.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1032","post","type-post","status-publish","format-standard","hentry","category-nao-categorizado"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - 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